I am one of Autodesk's ambassadors for the Gallery at One Market in San Francisco. When I found out that the gallery was temporarily being set up in Paris, I offered to make the sacrifice and travel to the event, but Autodesk Gallery Curator, Jason Medal-Katz, assured me that they had plenty of local staff to cover the exhibits. He was right. The event was a huge success.
With more than 5,300 visitors in two weeks, The Autodesk Gallery pop-up in Paris hit it out of the park, far exceeding anyone's expectations for total number of visitors, media coverage, and social media buzz. Students, customers, reporters, and visitors from the general public were all excited to learn and experience first-hand how Autodesk is igniting the next industrial revolution as a leader in "The Future of Making Things."
Special recognition goes to the Brand Creative and PR teams, who were instrumental in creating and promoting the Gallery pop-up project over the last nine months, and to the Autodesk France team. As a result of their passion and dedication, guests gained a better understanding of Autodesk's innovative vision, as well as how Autodesk is leading the way, from 3D printing to the next evolution of BIM.
Here are a few highlights, by the numbers:
- 5,300 total visitors
- 650 student visitors
- 1,000 people at 11 evening events featuring speakers presenting on the future of cities, industrial design, architecture, public policy, film and games
- 27 customer briefings
- 80 journalists visited
- 1,000 tweets using #GalerieAutodesk
- 20 workshops per day and a total of 720 scans in the 3D scan booth
Here are some quotes from visitors:
"This was the best explanation I've ever heard of the new industrial revolution and why 3D printing matters." — Financial Times columnist
"We better understand your innovation power and your vision. This event helps us understand the BIM revolution." — customer from Vinci
"I didn't realize that the Autodesk offering was covering such a large area of applications from concept to 3D printing." — attendee
"In my years at Autodesk, being in the gallery pop-up has been the best two weeks of my tenure. It makes me proud to be an Autodesk employee." — Gallery pop-up ambassador
"Until today, Autodesk equaled AutoCAD and Revit. Now we know that it's a lot more than that. We didn't know that you were doing so much R&D." — architecture customer
"I was really impressed with how Autodesk encapsulated the Gallery experience into a trendy, tiny Paris art space — the event was packed with people and very well done." — US-based government affairs consultant
"Wow – this is the future. Really mind-expanding." — visitor from Britain
For those who speak French and English:
Thanks to Communications Manager, Eileen Leveckis, who provided the content for this blog post.
The Gallery at One Market in San Francisco is open to the public on Wednesdays and Fridays from 10 am to 5 pm, and admission is free. Visit us.
The gallery was alive in Paris while some of us remained in the lab.